The Genius Paik
Paik Jong-won takes on a new challenge to spread his brand and K-food abroad. Will he be able to make a successful business like he does in Korea?
Cast
Current Season
Season 2
The renowned Korean restaurateur Paik Jong-won joined forces with A-list celebrities to create a dream team, successfully managing restaurants in Moroco and Italy in season 1. This time, this dynamic team is setting out on another exciting adventure to an unfamiliar destination, aiming to introduce Korean cuisine to a global audience. Will they be able to succeed once again?